The UAL Level 2 Diploma in Fashion Business and Retail is designed to equip students with the knowledge and skills required to excel in the dynamic world of luxury retail. This program offers a comprehensive understanding of luxury brands, consumer behaviour, retail management, and the unique challenges faced by the luxury retail sector. It's important to create a balanced mix of these class formats and activities to cater to different learning styles and provide students with a well-rounded understanding of luxury retail. Additionally, incorporating assessments and projects that reflect the skills and knowledge expected in the industry will help students prepare for their future careers. Upon successful completion of the course, students gain a UAL Level 2 Diploma in Fashion Business and Retail.
UAL Level 2 Diploma in Luxury Retail
When & Where
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8 January 2025 - 5 July 2025 ( 480 hours, 20 weeks )
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Chelsea Centre
Quick Facts
- Availability Yes
- Course Code C24FACC01A
- Suitable For All age groups are permitted on this course
What you will learn
Learning Outcomes
By the end of this course, you will be able to:
- Demonstrate An Understanding of Luxury Retail: Students will have comprehensive knowledge of the luxury retail industry, including its history, key players, and the unique characteristics that set it apart from other retail sectors.
- Analyse and Predict Consumer Behaviour: Graduates will have the ability to understand the luxury consumer, predict their motivations and purchasing behaviour, and use this knowledge to tailor marketing and sales strategies accordingly.
- Curate and Display Luxury Products: Students will be skilled in selecting, sourcing, and displaying luxury products in a visually appealing and enticing manner, creating an environment that resonates with the target luxury consumer.
- Optimise Store Operations: Graduates will be equipped to manage store operations efficiently, from layout and design to inventory management and client services. They will also excel in a personalised approach to customer service.
- Drive Sales and Foster Client Relationships: Graduates will have the skills to employ effective sales techniques, cross-sell, and upsell products. They will excel in building and maintaining client relationships, ensuring customer loyalty and repeat busin
- Execute Effective Retail Marketing: Students will be proficient in crafting and implementing marketing strategies specifically tailored to luxury brands, including planning and executing promotional events and measuring marketing campaign effectiveness.
- Promote Ethics and Sustainability: Graduates will have a strong awareness of ethical considerations and sustainability in luxury retail, enabling them to make responsible decisions related to sourcing, production, and social responsibility.
- Presentation: Students will understand the benefits and significance of personal presentation, resilience and ettiquette to succeed in a customer facing position
On successful completion of the course, you will achieve the following qualification: Diploma in Fashion Business and Retail [UAL]
Class format and activities
The class format and activities are designed to provide students with a comprehensive and practical education. The class format typically includes lectures, seminars, workshops, guest speakers, group projects, field trips, and case studies, allowing for a blend of theory and hands-on learning. Various class activities include role plays, market research, mock store design, brand analysis, marketing campaigns, debates, online simulations, group presentations, and industry reports, giving students opportunities to apply their knowledge and skills in real-world scenarios. These activities aim to foster critical thinking, problem-solving, collaboration, and networking, preparing students for successful careers in the luxury retail industry.
Entry requirements
Students wishing to apply for the Level 2 Diploma in Fashion Business and Retail should have a minimum of: - a UAL or equivalent Level 1 qualification or - three GCSEs at grade D or grade 3 or above or - an equivalent Level 1 functional skills qualification in English and Maths. International students are expected to demonstrate that they have a good level of written and spoken English with a recommended minimum IELTS (or equivalent) score of 5.0.
What you need to know before you enrol
This course is free for 16-18 year olds and some 19+ learners depending on their financial situation. For concessions/ funding and bursaries please check: https://staging.morleycollege.ac.uk/help/fees-funding-and-concessions/. Please contact our admissions team for further details. Email: morley.admissions@staging.morleycollege.ac.uk. This is an exciting course based at the Chelsea Centre for creative industries where you will meet many like minded people and form part of a dynamic and supportive creative community. Upon successful completion of the course, students gain a UAL Level 2 Diploma in Fashion Business and Retail
What you need
Prospective students should exhibit a genuine interest in luxury fashion and its related disciplines, along with a positive mindset characterised by enthusiasm and dedication to their studies. They should display a strong desire to acquire new knowledge and a willingness to embrace challenging educational experiences. The course will be held 2 days per week in college and additional independent learning is expected outside of college learning for successful course completion.
